Trade Off Media Pepperstone
The Ultimate Financial Market Navigator
Debates, analyses and trading news at your fingertips.
The Challenge Summarized
Financial news are circulating through thousands of channels including trading platform websites, blogs, and digital magazines. As a result – traders put a lot of effort to avoid misinformation and fake news, which can mislead them in risk assessment, and lead to poor investment-related decisions. Generally speaking, there is no trusted unified trading news platform that would give traders access to reliable financial analyses and company news.
Creators of Trade Off envisioned a web platform, where they can showcase video debates and audio podcasts of successful financial analysts along with the hottest news of the financial markets – all in one place. It was important for Trade Off to have a cutting-edge website that will help to actively engage their site visitors. To bring their vision intto reality, they decided decided to partner with Scopic.
The Scopic Solution
Together with Pepperstone, Scopic designed and built a smooth brand-new website for their Trade Off platform. The dynamic website incorporated the company’s vision to address what is absolutely front of mind for the traders. We used the latest UX/UI practices to focus readers’ attention on the most acute topics, and increase the conversion metrics for our clients. Our professional web development team incorporated the following features into the platform:
Watch online broadcasts available on the platform
Listen to podcasts through Apple Music or Spotify
Read the latest financial news and analyses from reliable sources
Newsletter Subscriptions to get the latest news straight into the inbox